Welcome
We, Plamena Slavcheva (Bulgaria) and Chris Darwin (Australia), are on a mission to increase the love in your life and our world.
We chose meat reduction because no other action delivers you more love. It improves your health (love yourself), it helps you feed the world’s hungry and improves animal welfare (love others) and it improves our environment (love our planet).
So we created an Apple and an Android app.
Signed Plamena and Chris.
Apple
We designed this app to help you track and celebrate your meat-free days. You can join and create groups of friends and family to motivate yourself. To reward yourself, the app shows you the 10 major benefits of your plant-rich journey, how you will live longer, save money and animals, improve your health and the health of your planet.
The app has inspired nearly a million meat-free days and has the support of Sir Paul McCartney, because as Paul sings, ‘All you need is love.’
Android
This app invites you to chunk your meat-reduction quest into a series of short challenges. You select how long each challenge will run and how many meat-free days you would like to have each week. The app celebrates your successes and supports you through your tribulations.
This prototype was released in January 2022, so apologies, it is basic. We are designing new features right now so email us the features that would help you the most.
7 MINUTE FILM ON CHRIS DARWIN (CEO & CO-FOUNDER) BY STILLMOTION
Awards
Featured
How all the everyday heroes using the apps have increased the love in our world?
Total meat free days: One Million+
Numbers
Show your support
If you are enjoying the apps and would like to see us improve them, please consider giving a small contribution.
(We do not offer refunds for donations.)
Share and inspire
Show people how easy it is to enjoy a meat-free meal. Share your photos on Instagram with the hashtag #meatfree and tag us @thedarwinchallenge for the chance to be featured on our feed